A recent highlight on the Broom & Moon calendar was designing and delivering some training for EE’s internal comms team.

What’s the secret to communicating a leader’s authentic tone of voice? Ditch the AI and pick up the phone.

Very few brands have a recognisable tone of voice. To uncover yours, don’t turn to a style guide — take a listen to your people.

Your brand already has an authentic tone of voice. You just need to uncover it — as we discovered when we worked with a hip Australian media company.

Developing or applying a brand tone of voice? Forget workshops with the exec team. Instead, pay attention to how your people are talking to your customers.